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Shosholoza, the South African
America's Cup Challenge's training yacht was moved
to the V&A Waterfront where she is being prepared
for the fitting of her massive 22 ton keel and stepping
of the vast 36 metre carbon fibre mast.
The 25 metre yacht, which is standing on the quayside
just across the lifting bridge from the Cape Grace
Hotel, is currently wrapped and strapped in heavy
duty black plastic sheeting in an attempt to keep
her spectacular new graphics secret.
The yacht has been based at the MSC Container Depot
in Woodstock for the past three weeks where she
was stripped of all Prada signage, repainted black
and "redressed" in the colours of the South African
Challenge.
The bold graphic, which stretches across the entire
length of Shosholoza's hull, originated from designs
perfected over many months by none other than Captain
Salvatore Sarno who is not only chairman of MSC
South Africa, but the driving force behind the SA
America's Cup Challenge.
Passionate about the project being an all-inclusive
"African Dream" Captain Sarno has incorporated influences
from Zulu and Ndebele bead work into a dramatic
wave pattern, which is portrayed in the vibrant
colours of the South African flag.
In further collaboration with advertising agency
Saatchi & Saatchi the designs have been worked up
for use in a range of logos and signage that will
make the South African Shosholoza Challenge instantly
recognisable both at home and around the world.
The South African America's Cup Challenge will be
officially launched in the V&A Waterfront in Cape
Town on Monday 19 April.
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